AddSecure has for a long time been a leading actor within the Scandinavian security sector. And when revealing their new strategy and goals set for 2020 they wanted to showcase this in a simple way. With first showing a recap of how it all started and why they needed these changes and developments to achieve their future strategy.
Since the client already had a visually set style for their identity our art direction for the piece had to match this at least to a certain extent. We played around with all sorts of effects and tricks but ended up with a fairly simple setup that was really fast to render. That was perfect since there were quite a lot of frames to be rendered and great for quick turnarounds of feedback.
Client: AddSecure
Agency: The Apartment
Role: Everything except the script. Including storyboarding, direction, modeling, animation, compositing and editing.